|
Building Traffic
From Npadvisors.com
The Complete E-append Guide for Nonprofits: 2/24/2005
If you've been thinking about appending email addresses to your donor file, you need to read this document.
>> Read More ... Put video to good use: 2/5/2008
Online video increases email open and click rates. How can it increase contributions?
>> Read More ... What’s your story – in 3 seconds or less: 2/28/2007
Visit your homepage and count to three. Do you know what your organization does?
>> Read More ... Driving Web Traffic through Coordinated Public relations: 1/12/2007
The easiest and cheapest way to acquire new supporters online is by using the media to draw interested visitors to your site. Unless you’re the Red Cross and there’s a hurricane or tsunami, you’ll need to make sure everything is working together to maximize the online results of your campaign. Here are some tips:
>> Read More ... If At First You Don’t Succeed Try Another Search Engine: 11/10/2005
Search results vary in 2005 report.
>> Read More ... Case Study: Special Site for World Refugee Day: 6/20/2005
>> Read More ... Internet Strategy - More Important Than Ever!: 2/23/2005
A nonprofit's online presence, internet strategy and technical infrastructure are tested within minutes of the first news story of a natural disaster. Are you ready?
>> Read More ... Do you Yahoo! Your donors do: 12/14/2004
“New surveys and traffic data confirm that search engines have become an essential and popular way for people to find information online.
>> Read More ... Selecting the right keywords for your search engine marketing campaign: 7/19/2004
Brainstorm with your colleagues to come up with a list of words and phrases that reflect your mission. Go through your mission statement and website
>> Read More ... How to Use Keyword Buys to Double Your Website’s Traffic: 5/26/2004
There are two ways to generate traffic to your web site from search engines: the hard way and the harder way.
>> Read More ... Keywords Have Great Potential for Nonprofits: 3/23/2004
The growth in the paid search engine placement business is providing some very great potential benefits for nonprofits that require our continued attention.
>> Read More ... Search Engine Advertising Holds Promise for Nonprofits: 2/24/2004
Global statistics, anecdotes from the industry, and NPA’s own experience indicate that nonprofit organizations can profit handsomely from paid advertising on search engines like Google and Yahoo!
>> Read More ... Using Petitions to Gain New Supporters: 12/22/2003
One of our clients just gained over 1,000 new online supporters at no cost. That's a 6% gain in their file in two weeks!
>> Read More ... Contextual Web Advertising -- Good, Bad, or Ugly?: 11/12/2003
"Contextual" web advertising is the placement of your banner ad or, more usually, two lines of copy and a link to your site, on the same page as web content that relates to your issue.
>> Read More ...
|
